Love Knot x Sherlyn Mama

MALAYSIAN FASHION LABEL, LOVE KNOT LAUNCHES LIMITED-EDITION COLLABORATION,
THE LOVE KNOT X SHERLYN MAMA COLLECTION

Malaysian fashion brand, Love Knot has teamed up with fashion influencer and digital creator Sherlyn Tan, to launch its first-ever fashion collaboration, the Love Knot x Sherlyn Mama Collection. 

Sherlyn, who founded popular Malaysian clothing brand Twenty3 in 2013, left the retail industry in 2019 to focus on her mental health. Not one to shy away from the topic, Sherlyn has always spoken openly about her depression and is an advocate for mental health, especially in the entrepreneurial space. Using her social platforms (@sherlyn_mama on Instagram, Tik Tok, Facebook and YouTube) to convey this message, she keeps things real, sharing her fitness journey and her belief that beauty comes in all shapes and sizes.

“We’re very excited to launch our first collaboration with Sherlyn. She has always been so supportive of Love Knot since Day One, and her beliefs in championing being true, kind, and real to oneself resonates with Love Knot’s values in empowering women to be beautiful inside and out.” said Melody Chong, CEO & Founder of Love Knot.

Celebrating the start of year-end parties and office dos, the Love Knot x Sherlyn Mama Collection sets the scene for a year-end festive occasion that takes you right through to Chinese New Year. The designs are effortlessly feminine and romantic, with vintage details that lend a nod to the iconic style moments of the 1940s. Think button-up tops and blouses with Peter Pan collars and charming bows, cinched waistlines and beautiful buttons adorning flowy skirts that end below the knees. 

Included in the collection are flirty floral cheongsam-inspired dresses with a modern-vintage twist in peplum silhouettes. Playing with colour blocking, each statement piece in the Love Knot x Sherlyn Mama Collection will take you from a meeting in the boardroom, to high tea at the Ritz, and dinner and drinks at your favourite restaurant. 

All designs in the Love Knot x Sherlyn Mama Collection are made in Malaysia, in limited quantities. This limited-edition collection will launch with three drops, starting on 7th December, with the second and third drop on 21st December and 4th January 2023. Mark your calendars and get ready to shop, for once it’s gone, it’s gone!

The Love Knot x Sherlyn Mama Collection is priced from RM109 to RM189 and is available exclusively at here. Love Knot ships worldwide and offers free delivery within Malaysia for orders above RM100.00.